New Toys

Tuck your 18-inch dolls in for sweet dreams with the Our Generation Starry Slumbers Platform...

Celebrate the festive season with Our Generation Holiday Lamb Merry! This lovable 6-inch lamb plushie...

"6-inch Pet Reindeer Plushie: Celebrate the magic of the season with Our Generation Holiday Reindeer...

"6-inch Pet Dog Plushie: Celebrate the joyful season with Our Generation Holiday Puppy Igloo! Fully...

"6-inch Pet Cat Plushie: Celebrate the cheerful season with Our Generation Holiday Kitten Snowball! Fully...

Bring on the holiday glam with the Our Generation Sweet Surprise Holiday Tree! Kids can...

Next stop? Worlds of fun! The Our Generation Packed for Adventure set for 18-inch dolls...

Discover fin-tastic fun with the Our Generation Mermaid Tales set for 18-inch dolls! Ready to...

The Our Generation Lovely Loft dollhouse lets kids explore endless hours of playtime with their...

The Our Generation Feline Fabulous set for 18-inch dolls has everything animal fans need to...

Unleash pet-tastic adventures with the Our Generation Puppy Care & Play set for 18-inch dolls!...

Design your 18-inch doll's workstation with modern decor from the Our Generation Working Wonder set!...

"3-piece Accessory Set: Butterfly-themed fashion accessories for 18-inch dolls. Includes: A butterfly purse, sunglasses, and...

"20-inch Toy Horse Set: Gallop into festive fun with Our Generation Holiday Horse Glisten! Festive...

Gallop into adventure with the Our Generation Posable Morgan Horse for 46 cm dolls! Movable...

Brighten up classroom playtime with the Our Generation School Sweetheart outfit! This 18-inch doll clothing...

"18-inch Doll Clothing Set: Sparkle in fabulous fashion with the Our Generation Surprise & Shine outfit...

Slumber parties and bedtime will be oh-so-sweet with the Our Generation Dreamy Sprinkles pajama outfit!...

Give comfort and care to pets everywhere with the Our Generation Healthy Paws veterinarian outfit...

Feel the bright summer vibes of fresh watermelon and sandy beaches with the Our Generation...

"2025 Limited-Edition Holiday Doll: Our Generation 18-inch Doll Candie brings out the sweetness and joy...

"2025 Limited-Edition Holiday Doll: Just as each snowflake is unique, so too are the moments...

"2025 Limited-Edition Doll: Our Generation celebrates the magical world of The Nutcracker with 18-inch doll...

Ride into fun with Our Generation 18-inch doll Presley! A horse lover at heart, this...

Twirl into dancing fun with Our Generation 18-inch doll Kassia! She's a ballerina best friend...

Let the slumber party begin with Our Generation 18-inch doll Lilian! Dressed as a magical...

Inspire friendship and fashion fun with Our Generation 18-inch doll Emmie! She wears a stylish...

Create a style stampede of fabulous looks with the Our Generation Palomino Hair Play Horse!...

Pirouette the day away in the Our Generation Tutu Cute ballet outfit for 46cm dolls!...

Make dress-up sparkle for fashion fans with the Our Generation Shine All Day outfit! This...

Leap into dancing fun with Our Generation doll Mika! This 46cm ballerina doll has a...

Create endless adventures with Our Generation 46cm doll Linzi! This adorable travel set lets little...

Leap into a world of twirls with Our Generation 46cm ballerina doll Jovanna! Ready to...

Explore beach day waves and vacay adventures with Our Generation 46cm doll Margot! Dressed for...

Saddle up for acres of adventures with Our Generation 46cm doll Lainey and her storybook!...

The Our Generation Feline Fabulous set for 18-inch dolls has everything animal fans need to...

Unleash pet-tastic adventures with the Our Generation Puppy Care & Play set for 18-inch dolls!...

Your little chef will get inspired to cook their favorite foods with their 18-inch dolls...

Light up imagination and create stunning styles with the Our Generation Fabulous Fun Vanity Set...

Because we are an extraordinary generation, us girls. We’re super-fast runners and treasure hunters, magicians...